ALTON — Senior Services Plus is a nonprofit agency that has been serving Madison and St. Clair counties for more than 41 years.
Originally formed as Madison County Senior Citizens, the agency has been relocated, renamed, and has added numerous programs and services to accommodate a growing and changing demographic.
With the recent addition of Marketing Coordinator Brent Wingerter and Marketing Associate Emily Sutton, Senior Services Plus has decided to give its brand and image a new look.
Sutton is a recent graduate of Illinois State University with a bachelor of arts in organizational communication and leadership. She is native of the Alton area and graduated from Alton Senior High School. In her college career, Sutton was president of the National Communication Honor Society, Lambda Pi Eta, spent a summer studying in Florence, Italy, and was a marketing intern for Hospice of Southern Illinois. In her new position as marketing associate, Emily will assist Senior Services Plus in its efforts to expand a helping hand to those in surrounding communities.
“I look forward to seeing results from new marketing strategies and becoming even more involved with community,” Sutton said.
Marketing Coordinator Brent Wingerter came to SSP following two years of working with the St. Louis Blues National Hockey League team. Wingerter is a native of St. Charles, Mo., and attended CBC High School in Town and Country, Mo. Most recently, he graduated from Saint Louis University with a degree in advertising and public relations and a minor in graphic design.
“Since starting with Senior Services Plus, I recognized a need to identify who the agency represented in the community,” Wingerter said. “We hadn’t been able to narrow down a ‘look’ and I wanted to be sure that the SSP brand was consistent enough to give us visibility with our clients and the general public.”
Wingerter and Sutton have made several changes to the advertisements, signage, fliers, and printed materials released from the agency. In fact, the agency’s bi-monthly newsletter has changed its look. Anyone interested in receiving the newsletter can call (618) 465-3298 ext. 100. An electronic newsletter is also available by emailing contact information to email@example.com. More information is available on the agency’s website at www.seniorservicesplus.org.